With most organisations looking to create new products, services or business models in the coming years as their primary strategy to generate organic growth, traditional companies are under intense pressure to develop innovative products to keep the pace of innovation and meet rising customer expectations.
Conceived to lift the lid on the meaning of digital transformation, market research company Forrester invites technology management and marketing leaders, innovators and practitioners to this forum in London. The two-day programme in June comprises over 30 sessions featuring industry experts and Forrester analysts, offering insight into how to embrace the strategic business transformations that […]
One of the biggest challenges facing businesses looking to compete in a digital environment is lack of experimentation, according to the latest study by MIT SMR and Deloitte. The 2018 Digital Business report found that digitally maturing organisations are more likely to experiment and iterate, something that more established companies struggle with.
Conceived to lift the lid on the meaning of digital transformation, market research company Forrester invites business leaders to Digital Transformation Europe 2018, which takes place on June 14th and 15th at the InterContinental London – The O2.
Through a mix of case-study presentations, interactive roundtable discussions, Q&A sessions and hands-on workshops, the conference provides a diverse and inspiring perspective on the digital future. The multi-stream format allows visitors to create their own programme, move freely between the conferences and choose the sessions of most interest and relevance.
Companies that capitalise on the four elements of digital innovation, including big data analytics, fast adoption of new technologies, mobile products and capabilities and digital design, out-innovate competitors and grow faster, according to an annual report from the Boston Consulting Group (BCG).